On September 9, 2026, a delegation—including Chang Tian (County Head stationed in Julu County by the State Administration of Foreign Exchange), Shi Gaotong (First Secretary stationed in Julu County by the State Administration of Foreign Exchange), and Yin Yipan (Alibaba Group’s Rural Revitalization Special Representative in Julu)—visited Huaya Heavy Industry alongside six enterprise representatives from Majiaying Village. The visit focused on exchanging insights and sharing experiences regarding "upgrade pathways for foreign trade e-commerce." Huaya Heavy Industry’s elite business team hosted the delegation throughout the visit.

This exchange not only reflects Julu County’s attention to and recognition of Huaya Heavy Industry’s practices in foreign trade e-commerce but also serves as a vivid example of government and enterprise alignment in jointly promoting local industrial upgrading. Using real-world business scenarios as a starting point, the parties explored new avenues for traditional manufacturing enterprises to expand into international markets and enhance their independent customer acquisition capabilities.

Huaya Heavy Industry’s leadership attached great importance to the visit, viewing it as a significant opportunity to deepen government-enterprise cooperation and support local industrial upgrading. The company remains committed to actively aligning with national policies that encourage manufacturing enterprises to expand globally and drive local industrial transformation; it looks forward to working with all parties to translate the consensus reached during this exchange into concrete actions that bring high-quality products to the global market.

Grounded in Industry Reality: Discussing Transformation and Upgrading

During the exchange, the visiting delegation outlined the industrial landscape of Majiaying Village and its surrounding areas. The local economy is anchored by sectors such as mechanical processing, rubber seals, and hardware components; with approximately 67 registered enterprises, the village has established a notable industrial cluster. Currently, many of these companies primarily fulfill processing orders for foreign trade firms—occupying the downstream end of the value chain—and are actively exploring a transition from traditional manufacturing toward independent customer acquisition and direct exporting.

Addressing these specific needs, the two parties discussed topics such as the selection of cross-border e-commerce platforms, team building, online customer acquisition, and overseas market expansion. Drawing on its own operational experience, Huaya Heavy Industry shared insights into its ongoing evolution from traditional business to foreign trade e-commerce, offering a valuable reference for the visiting enterprises as they explore pathways to internationalization.

Rooted in Manufacturing: Solidifying the Foundation for Global Expansion

During the discussion, Huaya Heavy Industry highlighted the foundations of its growth: a modern production base spanning 200,000 square meters, 15 automated production lines, and over 100 certifications. Its products are exported to more than 150 countries and regions worldwide, with annual output value consistently growing at a rate of 25% to 45%.

As a physical manufacturing enterprise, Huaya Heavy Industry consistently places production capacity, product quality, and supply reliability at the core of its development. Online platforms do not constitute the entirety of the company's growth strategy; rather, they serve as a vital link between manufacturing operations and the marketplace. Only when underpinned by robust factory capabilities and consistent product quality can market opportunities captured online be truly transformed into long-term orders and enduring customer trust.

Seizing new opportunities in the foreign trade market, the two parties further explored how traditional manufacturers can translate their shop-floor production strengths into product value that overseas customers understand, appreciate, and consistently purchase. For manufacturing enterprises, expanding into overseas markets represents not merely the addition of a new sales channel, but a comprehensive test of their product, quality, delivery, and service capabilities.

Digital Empowerment for the Real Economy: Forging New Frontiers in Development

To serve global clients more efficiently, Huaya Heavy Industry continues to strengthen its specialized teams and digital capabilities. The company maintains dedicated operations and foreign trade teams while actively exploring the application of AI tools in areas such as customer targeting, market demand analysis, data-driven insights, and content generation.

Digital tools have enhanced the efficiency of information gathering and market responsiveness. Huaya Heavy Industry leverages online data to understand diverse market needs, applying these insights to product showcases, client communication, and market analysis. This approach enables the factory to better understand the market and align products more closely with customer requirements, effectively translating manufacturing strengths into competitive advantages for global expansion.

This event served as both a platform for exchanging foreign trade expertise and an opportunity to deeply align industrial resources with development strategies. Visiting representatives engaged in active discussions on practical issues—including customer acquisition channels, conversion rates, team building, and export compliance—while Huaya Heavy Industry’s team shared insights and methodologies drawn from real-world experience, fostering a productive and enthusiastic atmosphere.

Government and Enterprise in Sync: Jointly Advancing Industrial Upgrading

The visiting delegation spoke highly of Huaya Heavy Industry’s steady growth and its mature experience in cross-border e-commerce. The two sides engaged in candid discussions regarding village-enterprise cooperation, supply chain synergy, and overseas market expansion, expressing a shared desire to deepen government-enterprise collaboration and jointly drive the transformation and upgrading of local industries.

Steady progress ensures long-term success. Taking this exchange as an opportunity, Huaya Heavy Industry will channel the attention and recognition it has received into a driving force for high-quality development. The company remains committed to strengthening its products and optimizing its market presence, aligning its growth with that of the local region to jointly write a new chapter in industrial upgrading.